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eSchool News

eSchool News features the top school technology news stories, expert columns, best practices, and special reports. With a total controlled circulation of over 100,000+ key education-technology buyers, eSchool News provides you direct access to the key school leaders – all with the lowest CPM in the marketplace.

Download the Print Rate Card (PDF)
Download the Spec Sheet (PDF)

Audience Analysis
Overview: For recognition, credibility, and loyalty, there is is no better, more cost-effective education-technology publication today. With a total controlled circulation of over 100,000+ key education-technology buyers, eSchool News provides you direct access to the key school leaders, including every superintendent from coast to coast along with IT directors, curriculum administrators, instructional technology specialists, business officials, and library/media specialists in districts throughout North America – all with the lowest CPM in the marketplace.
Circulation: 90,475 BPA December 2011
Distribution: Print and Digital Formats, 10 issues per year

 

Readership Study
Overview: An Executive Summary of an audience analysis study conducted under the direction of Jane McDonald, Ed.D., principal of the independent research organization McDonald Research Group.
2010 Results: 89% of the education leaders who read eSchool News are involved in buying ed-tech products and services. 65% have taken action as a result of an ad they’ve seen in eSN within the last 12 months

 

Competitive Analysis
Overview: The potent blend of large circulation and small out-of-pocket costs makes eSchool News the best marketing combination available to ed-tech providers and their agencies.
Content: 100% Focus on Education Technology
Circulation Reach & Page Rate: Most efficient in the field
Cost per Thousand: Most efficient in the field

 

BPA Statement
Overview: BPA Worldwide consumer and business media audits provide assurance, insight and advantage to consumer and business-to-business media owners and media buyers
Current Report: December 2011
Circulation: 90,475

 

Print Rate Card
Overview: Together with the top education-technology writers, editors, columnists, and reporters of eSchool News, your ad campaign in eSchool News ensures your products, services, company, and brand stay top of mind among the people who matter most in education procurement.
  • Download Rate Card PDF
  • Download Spec Sheet PDF
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    Distribution: Print and Digital Formats, 10 issues per year
    Circulation: 90,475 BPA December 2011
    Specials: Contact your sales rep for current specials

     

    Editorial Calendar
    Overview: eSchool News features the top school technology news stories, expert columns, best practices, and special reports. Consult the editorial schedule PDF, then contact one of our knowledgeable account executives for assistance in developing a program best suited to your sales objectives and marketing budget.
    Distribution: Print and Digital Formats, 10 issues per year
    Circulation: 90,475 BPA December 2011
    Specials: Contact your sales rep for current specials

     

    “Smart Start” Program
    Overview: Schedule display classified advertising in the nation’s No. 1 ed-tech print/digital newspaper, eSchool News. Keep your brand front and center while you develop your customer base and gear-up for a more intensified marketing program in eSchool News. Your “Smart Start” ad will appear in both the print and digital edition of eSchool News.
    Distribution: Print and Digital Formats, 10 issues per year
    Cost: As little as $450 per month – contact your sales rep today for details.

     

    Social Media
    Overview: Our marketing team uses social media to reach your market everyday with the most up-to-the minute information they need most. Let us put your information in front of them. With over 7,200 followers on twitter and a Kout score of 62, your message will reach more prospects than ever before.
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