As seen on eSchool Media October 4th, 2023

    3 Marketing Tips Learned from Content Marketing World 2023

    By Nancy David, Executive Vice President, Online, Data & Analytics, eSchool Media
    Content is king–but so is knowing the right way to reach your desired audience Content Marketing World 2023 was held at the Washington, D.C. Convention Center September 26-28.  Now in its 13th year, Content Marketing World is produced by the Content Marketing Institute and...

    As seen on eSchool Media July 9th, 2021

    What a Ride! This Year Was No Joke…

    By Britten Follett, Executive Vice President, Follett School Solutions
    For every education business with which I am familiar, the last year (and more) can only be remembered as tough. We know too well the obvious challenges brought about by the global pandemic. However, the ripple effect of the pandemic caused issues we never...

    As seen on eSchool Media June 15th, 2021

    Navigating customer service in the age of the pandemic

    By Anupama Vaid
    Founder and President, ParentSquare
    When the pandemic hit, ParentSquare’s capacity and infrastructure ensured zero service interruptions for customers, despite a massive increase in school-to-home communications, which remained at record levels well after schools closed. When the COVID-19 pandemic emerged in early 2020, and schools looked likely to close,...

    As seen on eSchool Media June 7th, 2021

    eSchool Media welcomes Hero Awards nominations through June 30

    It's never been more apparent that educators are true heroes, and eSN's Hero Awards recognizes dedicated educators who powered on during the pandemic To acknowledge educators' efforts, and to tell their stories, eSchool News is proud to announce the Hero Awards program. Vendors can nominate as many individuals or organizations as they'd like--anyone who had a role in ensuring education continued during the pandemic is eligible. The...

    As seen on eSchool Media December 8th, 2020

    Keeping college students’ grad school dreams alive during the pandemic

    By eCampus News Staff
    Higher education looks a lot different than it did this time last year. Universities are seeing a serious drop in virtual classroom attendance since the academic year began this fall. According to Dr. Chandra Pemmasani, students may also be wary of applying to grad...

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